David Cooke is an independent wealth advisor that believes in a holistic view of the client to not only grow wealth, but protect it. The key to this planning involves a simple yet comprehensive macro-economic model that provides clients the opportunity to see their financial situation on one page. The identity was inspired by this model, and the nine-sided polygon reflects nine areas of exploration that yield a complete picture of the client’s situation. The open linework is connected to form arrows, or ingots, that surround the client who is always the center of focus.
